How Moe made an extra $2.2M by optimizing credit card payments in 2 hours
Moe broke down how How He made one of his eCommerce clients an extra $2.2M last year (2021) by optimizing their credit card payments in this thread:
Backstory – this client was doing about $200-300K/mo in credit card sales when we connected in 2020.
Great volume but they are now doing $4-5M/mo in sales.
I don’t take credit for their growth, I’ve just helped them make A LOT more money along the way.
1st
I saved them a ton of money on credit card processing fees (nearly cut them in half).
Total savings in 2021 by switching over to me with lower transaction fees:
$1,011,117
2nd
I put them on next day funding to improve cash flow so they can scale even quicker.
With the merchants previous processor it took 2-3 business days to get their batch deposits.
3rd
Set them up on NoFraud to increase conversions & minimize chargeback losses.
Number of transactions with AVS “N” (address mismatch) that were previously declined by the gateway: 10,260
NoFraud passed 9,984 of those transactions (97%) worth $1,221,841
How much time did it take this business owner to switch over to me and implement NoFraud?
~2 hours
Another way to look at this – the cost of NOT switching payment processors would’ve been over $2M (just in 2021)